Managed Outbound Pilot

Run a real outbound program for 90 days before you hire for it.

We stand up the full system — targeting, data, sending infrastructure, messaging, and reply qualification — and hand your sales team conversations that are already vetted. One team, one scope, one number to judge it by.

We don't sell lists. We develop opportunities.

90 days

Pilot length, with a defined exit point at the end

1 owner

A named operator runs your program end to end

100%

Positive replies read and qualified before handoff

The problem

Hiring an SDR is a slow, expensive way to find out outbound doesn't work yet.

A first outbound hire costs six figures fully loaded and takes a quarter to ramp. If the targeting, the offer, or the infrastructure is wrong, you find out after you have already paid for it.

01

Ramp cost before signal

A new rep spends the first 60 days learning the offer and building lists. You get almost no data about whether the market responds.

02

Tooling nobody owns

Domains, inboxes, warm-up, enrichment, and a sequencer add up fast, and they only work when someone manages them daily.

03

No clean read on the result

When performance is flat, you cannot tell whether the problem was the list, the copy, deliverability, or the person.

What good looks like

A pilot gives you a clear market read in one quarter.

A tested market read

By the end you know which segments reply, which messages land, and what a conversation actually costs to create.

A system you can evaluate

You finish the pilot with campaign findings, approved messaging, qualified-reply records, reporting, and a clear recommendation on whether to continue managed outbound or commission a client-owned system build.

Pipeline in the meantime

The pilot is not a study. Qualified conversations reach your calendar while the read is being built.

Message quality

Activity is not pipeline. The message is where that gets decided.

Volume is easy to buy. A reason for the buyer to answer is not. Here is the difference between a message that gets sent at an account and one that is written for it.

Typical cold emailblasted
From
Dana Whitfield · Growth Associate, Northpeak Digital
To
ops@meridian-fabrication.example
Subject
Quick question

Hi there,

I hope this email finds you well! I'm reaching out because we help companies like yours grow revenue with our proven end-to-end solutions.

Would you be open to a quick 15-minute chat this week to explore synergies? Let me know what works and I'll send an invite.

Best, Dana

Why it gets ignored

  • No evidence the sender knows the account
  • Benefit claim with nothing behind it
  • Asks for the meeting before giving a reason
Researched messagedeveloped
From
Marcus Reyn · Outbound Operator, LeadsLogik (on behalf of a client)
To
j.calloway@meridian-fabrication.example
Subject
Second-shift coverage at the Bellwood plant

Jordan —

You posted two maintenance-tech roles for the Bellwood site in the last month, which usually means second shift is being covered on overtime.

We handle contract coverage for mid-market fabrication plants in that situation — typically 4 to 8 techs, billed weekly, no minimum term. One plant in Ohio moved off overtime coverage in about three weeks.

Worth 15 minutes to see whether the numbers work at Bellwood? If overtime is not the constraint, say so and I'll close the file.

— Marcus

Why it earns a reply

  • Opens with an observable, account-specific trigger
  • States the offer, the shape of the work, and one reference point
  • Gives an easy, honest way to say no

Both examples are illustrative and use fictional companies and people.

The managed system

Everything the program needs, run by us.

There is no list of tools for you to buy and no coordination work handed back to your team.

ICP

Accounts, buyer roles, and disqualifiers written down and kept current.

Data

Sourcing, verification, and enrichment so campaigns run on accurate records.

Infrastructure

Sending domains, inboxes, warm-up, and ongoing deliverability management.

Messaging

Offer-led sequences written for the buyer, segmented by why they would care.

Campaigns

Daily campaign management, pacing, and structure inside the sending platform.

Replies

Every positive reply read, classified, and qualified against your criteria.

Handoff

Delivered to your CRM, your client portal, or a shared Airtable base.

Reporting

A weekly view of delivery health, replies, qualified conversations, and tests run.

Reply handling

A positive reply is not an opportunity until someone qualifies it.

Replies are read, classified, and checked against your criteria before anything reaches your team. Your sales people should not have to qualify our work from scratch.

  1. 01

    Outreach

    Segmented sequences sent from managed infrastructure.

  2. 02

    Reply

    Every response lands in an inbox a person reads daily.

  3. 03

    Classification

    Intent is labelled: interested, timing, question, or no.

  4. 04

    Qualification

    Checked against the criteria you signed off before launch.

  5. 05

    Handoff

    Qualified conversations reach a named owner with context.

Interestedto sales
We're covering second shift on overtime right now. What does contract coverage cost?

Buying intent · role and account confirmed

Qualified and handed to a named owner with the trigger and notes attached.

Question / timingheld back
Not for this quarter, but ask me again after the budget cycle in October.

Future timing · nurture with a dated follow-up

Answered from an approved playbook and re-queued. Sales is not interrupted.

Not a fitheld back
We handle all of this in-house and have no plans to change that.

Disqualified · reason recorded against the account

Closed out and excluded. It never reaches your team's calendar.

Illustrative examples. Only conversations that clear the agreed criteria reach your sales team — the rest are answered, re-queued, or closed by us.

The handoff

Every qualified conversation reaches a named owner, not an unattended inbox.

This is the record your team receives when a conversation clears qualification — who it is, why they replied, and what happens next.

Sample handoff recordQualified · handed off
Account
Meridian Fabrication (Bellwood, OH)
Contact
Jordan Calloway
Role
Director of Plant Operations
Trigger
Two maintenance-tech roles posted in 30 days
Reply intent
Interested — asked for pricing on contract coverage
Qualification notes
Covering second shift on overtime since March. Wants a cost comparison against overtime spend before involving finance. No incumbent vendor.
Named owner
Priya Raman — Account Executive
Next action
Discovery call booked Thu 10:30 CT · comparison sheet sent in advance

Illustrative sample using fictional details — not client data. Records are delivered to your CRM, client portal, or a shared base, whichever your team already works in.

Fit criteria

Who the pilot is built for.

This is a fit if

  • Your average contract value is $15,000 or more, or the client relationship is recurring.
  • You can name the industries and buyer roles that already buy from you.
  • At least one person can take a sales call within two business days of a handoff.
  • You have delivered the offer before and can point to a reference.
  • There are more than a few hundred companies that plausibly fit.

This is not a fit if

  • The offer is still being invented and changes with every prospect.
  • Nobody on your side owns replies, so booked calls would go unattended.
  • You want a list of contacts delivered rather than conversations developed.
  • You need results inside two weeks — infrastructure warm-up alone takes longer.

Process

How the 90 days run.

  1. 01

    Strategy and ICP

    We map the offer, the accounts worth targeting, and the reasons a buyer would take the call.

  2. 02

    Data and infrastructure

    Contacts are sourced and verified while sending domains and inboxes are stood up and warmed.

  3. 03

    Messaging and launch

    Segmented sequences are written, approved by you, loaded, and sent at a controlled pace.

  4. 04

    Reply management

    Inboxes are monitored daily. Questions are answered from playbooks you signed off on.

  5. 05

    Qualification and handoff

    Vetted conversations are routed to a named owner on your side with context attached.

  6. 06

    Review and decision

    At day 90 you get the full read and a straight recommendation: continue, adjust, or stop.

Run your own numbers

Work out what a qualified conversation is worth to you.

Enter your own economics. Nothing below is drawn from our client results — it is arithmetic on the numbers you type in.

Your assumptions

Every value is your own assumption. The example scenario is an illustration only — it is not a LeadsLogik price, quote, or performance claim.

Conservative

$13,500

Estimated monthly gross profit

Held conversations
6.8
New clients
1.1
Revenue
$27,000
Break-even clients
Enter investment
Illustrative ROI
Enter investment
Expectedyour inputs

$18,750

Estimated monthly gross profit

Held conversations
7.5
New clients
1.5
Revenue
$37,500
Break-even clients
Enter investment
Illustrative ROI
Enter investment
Strong execution

$23,625

Estimated monthly gross profit

Held conversations
7.9
New clients
1.9
Revenue
$47,250
Break-even clients
Enter investment
Illustrative ROI
Enter investment

How the scenarios are built

Conservative applies 80% of your close rate and 90% of your show rate. Expected uses your numbers exactly. Strong execution applies 120% of your close rate and 105% of your show rate, capped at 100%. Nothing here is drawn from LeadsLogik client data, and the monthly investment field is your own assumption rather than a published price.

This is an illustrative estimate based solely on the assumptions you entered. Actual outcomes depend on your market, offer, targeting, deliverability, campaign execution, and how quickly your team follows up. It is not a forecast, a projection, or a guarantee.

FAQ

Questions about the pilot

How long before the first conversations appear?

Sending domains need two to three weeks of warm-up before volume is safe, so first sends usually start in week three or four. Positive replies typically begin in weeks four to six, and the pace becomes steady after that.

Who owns the infrastructure and campaign records?

For the Managed Outbound Pilot, LeadsLogik provisions and operates dedicated sending infrastructure and provides access through a private client workspace. Your company retains its replies, qualified opportunities, CRM records, approved campaign-specific messaging, and reporting. If your goal is to own and operate the system after launch, we structure that as an Outbound System Build using client-owned accounts from day one. Prospect and contact exports remain subject to applicable law and data-provider licensing.

Do you send from our primary domain?

No. We use separate sending domains so your main domain's reputation is never exposed to cold volume. This is non-negotiable on our side.

What counts as a qualified conversation?

We agree the criteria with you before launch — usually company profile, role, and a stated reason for interest. A reply is only handed over once it meets those criteria.

What do you need from our team?

About an hour a week: a kickoff working session, sign-off on messaging, and someone who responds to handoffs promptly. Slow follow-up is the single biggest cause of wasted pipeline.

What happens at the end of 90 days?

You receive the performance read, campaign records, reporting, what we learned about the market, and a direct recommendation. You can continue as a managed program, stop, or scope a separate client-owned system build if your team intends to operate outbound internally.

How is this priced?

A flat monthly management fee for the program, not per lead. Pay-per-lead pricing rewards volume over fit, which is the opposite of what this is for. We cover exact numbers on the strategy call.

Find out if a pilot makes sense in about two minutes.

Answer nine short questions about your offer, contract value, and reply capacity. You get an honest read on fit — and if it is a fit, a booking link on the spot.